A new award that recognises the key role of the multiple retailers in growing the UK natural and organic sector will be included in this year’s Natural & Organic Awards.
The Best Multiple Retailer Award will be presented to the winner by the Dragon’s Den star and businesswoman Deborah Meaden, who will host this year’s Natural & Organic Awards on Monday 18 April.
Commenting on the award NPN editor, Jim Manson, said: “The major multiples and thriving specialist chains continue to a play vital role in opening up the natural and organic products to new consumer audiences. This new award gives our industry the opportunity to recognize this dynamic and fast-changing element of the natural and organic retail mix.”
Natural & Organic Products Europe event director, Carol Dunning, added: “The specialist chains and multiples have are really helping to drive sales for specialist health and food brands through the large reach of their healthy and sustainable lifestyle campaigns. The deserve recognition for their educational role and for creating the volume sales that brands need to grow and flourish.”
Written by Jim Manson, editor of Natural Products News (www.npnews.co.uk)